Overview
Maktes is a manufacturer that produces different types of chimneys and develops chimney systems for the construction and installation sector. As Sirion, we handled the brand's digital representation, brand film and printed corporate materials within a single, cohesive structure.
Goal
To represent a technical manufacturer's product strength and corporate stance at the same level and in a consistent language across digital, a cinematic film and print. The aim was to build a cohesive representation that clearly conveys the brand's product range, builds trust and supports the sales process.
Approach
We built the work on a consistent visual language spanning from digital to print and video.
Corporate website. We designed and built a product-focused corporate website that presents the brand and its product groups at the right level, aiming to give visitors direct access to the products and their technical value.
Brand film. We produced a corporate brand film that conveys the brand's manufacturing strength and products in a cinematic language, bringing the product, the detail and the brand's stance together in a single flow.
Catalogue design. We prepared a print-ready corporate catalogue design that presents the product groups in a professional and orderly composition.
Outcome
For Maktes, we delivered a cohesive corporate representation reaching from the website to the brand film and the catalogue. This structure, bringing together the product-focused website, the cinematic brand film and the print-ready catalogue, represented the brand at a professional, trustworthy and consistent level at every touchpoint.
